Recent Posts

Next Page »

The Pharma Lab Session At Content Marketing World

Posted & filed under content marketing world, healthcare, social media, twitter.

I had the privilege to host the Pharmaceutical industry lab at this year’s Content Marketing World. The focus of the panel was providing a perspective on getting social media programs started for healthcare and pharmaceutical brands. The panel was a fantastic experience that introduced me to many new friends and allowed me to hear perspectives […]

Continue reading The Pharma Lab Session At Content Marketing World

What the Designer Ought to Be

Posted & filed under design.

What the Designer Ought to Be: Let the designer be bold in all sure things, and fearful in dangerous things; let him avoid all faulty treatments and practices. He ought to be gracious to the client, considerate to his associates, cautious in his prognostications. Let him be modest, dignified, gentle, pitiful, and merciful; not covetous […]

Continue reading What the Designer Ought to Be

The Conversation Of Search

Posted & filed under search.

Search engine marketing is a foundational element of digital advertising and branding. 133.7 Million people in the US carry search tools with us everywhere we go: Smartphones, tablets, connected computers. But the context and method of those searches are all very different. This is true from a user’s expectation as it is from the search […]

Continue reading The Conversation Of Search